7.10.2011

The Market Experience

The best thing about being at the Farmers Market is the direct interaction with consumers about the product.  We love having the opportunity to speak with customers about why our product is different and why we left out the grains.  One of the best rewards as company is seeing people go the extra step to learn more about Paleo living.  This past weekend we had the wonderful opportunity to speak with a kind gentleman that even purchased his first Paleo book after being intrigued by Paleonola.

When we first started we never wanted to be just a snack company, but to also wanted to educate the consumer enough to make better choices when it comes to what they put in their mouths.  It's also wonderful to see little kids enjoying the product as much as their parents do!

As the summer continues we feel that market provides us with a huge opportunity to gather more and more information about our customers and what they may or may not like.  A question that comes up a lot and is difficult to answer is "what's your favorite?"  It's difficult to answer because we love them all and how much fun would the world be without choices?  If you had to choose between vanilla and vanilla that might get a little boring!  Hopefully next week we'll meet more people with their own interesting stories to tell.

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